I use a lot of PLR articles to supplement articles I write myself. The need for fresh content is so demanding (by you and Google) that it is a lifesaver to use private label content that I can edit and use. All this said to explain why I bring you my friend who will better explain the advantages of PLR. So here we go.

by Sharon Bray-McPherson

“Content is King”, “Search Engines Love Fresh Content”,
“Write Your Own Articles for Real Success”!

If you’ve been involved in marketing for any length of time you’ve no doubt seen those comments many times.

Those in the marketing blogosphere know that one of the keys to a successful and prosperous blog is to consistently add fresh content to your blog. Not only will this make your blog more enjoyable for your visitors and keep them coming back, but it is true that - “Search Engines Love Fresh Content”
- and a freshly updated blog will be indexed by the engines quicker and more frequently.

But what about those times when you can’t think of anything to write about? Or maybe you don’t always have the time to write interesting content for your blog, website or newsletter yourself.

There’s no question that free article directories can be lifesavers, there are however; a few drawbacks to using resources like these. They include…

* Hundreds of others are using the same articles. If your subscribers or readers see the same article in your newsletter or on your blog that they’ve seen dozens of times before,  they’re more likely to stop opening the newsletter or visiting your blog.

* Your readers or blog visitors will come to think of you as an expert in your field if you write your own articles. The articles that you use from directories however; usually have
the name and website address of the author, which in the mind of your reader,  makes them the expert, not you.

* You run the risk of search engines penalizing, or worse, banning, your blog or website for duplicate content.

So what do you do?

Well, you could hire a “ghost” or “freelance” writer to write your content for you (at $15 to $100 an hour).

Or - you can use private label content.

If you are not yet familiar with the private label concept, it means that you can take articles, software, ebooks, etc; that was created by someone else and use the content in an endless variety of ways just as if you’d written or created it yourself, and you can modify or add to the content in any way you desire!

The benefits and potential uses of private label articles are virtually endless, but this should give you a few ideas:

* Create your own network of “niche” websites that generate affiliate and Google Adsense income.

* Generate free website traffic through the major search engines.

* Add freshly written content to your existing sites on a regular basis.

* Start your own profitable “chain” of online or offline newsletters.

* Generate free traffic by utilizing private label articles on blogs, or submit your articles to newsletter editors for use in their publications.

* Create books, ebooks and other information products to sell or distribute.

As they say, “Content is King” and with private label content you’ll be able to generate unlimited exposure for the products and services that you promote without spending a dime on advertising!

There are several ways for you to accquire private label articles, but undoubtedly the quickest and easiest is is to join Private Label Rights membership sites. Doing so will assure that you’ll always be among the first to gain access to hot niche articles as soon as they become available.

In closing, there is one thing I need to caution you about when using private label content, either from packaged articles or from a membership site.

While most PLR membership sites limit the number of members permitted to join to avoid over-saturation of their articles; there will be other people with access to the same articles as you’ll be using.

For that reason it is important that you not just choose an article and paste it into your blog, website or newsletter “as is”. Take a few moments to edit the article to fit your own style or niche. This can be done by adding to, subtracting from, or rearranging the content until it truly does become “your own”.

Or you can use one of the many software programs on the market today that will create unique content from private label articles automatically.

All Rights Reserved. (iamsbm)

To Your Blogging Success,

Sharon Bray-McPherson
Sharon Bray-McPherson is co-owner of the JanRon Publishing Digital Club, where you can get unlimited access to the newest and best selling private label and master resale rights ebooks, software, videos and more… for only $10 a month!  

JanRon Publishing Digital Club